Create your Benton.org account today. Registration is quick and easy. Creating an account allows you to rate content like our Headlines.
Race For Dollars: Political Spend Boosts TV Station Groups
Submitted by Benton Foundation on March 24, 2008 - 10:40am
Last updated: April 23, 2008 - 2:13pm
Last updated: April 23, 2008 - 2:13pm
Source: MediaDailyNews
Author: David Goetzl
RACE FOR DOLLARS: POLITICAL SPEND BOOSTS TV STATION GROUPS
Several broadcast groups are experiencing a recent spending lift thanks to contentious political races, according to a new report. Station groups from the larger Hearst-Argyle to the smaller Gray TV appear to be profiting from races in Indiana, North Carolina and Wisconsin. And it's not from the flush dollars in the Democratic Presidential battle--yet.
http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArti...
Ratings:
Recomendation:
Informative:
Accuracy:

