What does Microsoft want with these rural teens?

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Microsoft is targeting public school buses as a part of its initiative to provide rural broadband in 12 states between now and 2022. But as of right now, it’s unclear how the data of these children would be protected. Microsoft declined to comment on the record. The big question is what Microsoft will get in return for providing this broadband access, especially considering the precedent for private companies grabbing, tracking, and storing user data in exchange for public Wi-Fi. 


What does Microsoft want with these rural teens?