National Republican Congressional Committee targets 100,000 Californian voters with primary day text program

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National Republicans are looking to boost turnout in June 5's pivotal CA primaries with texts targeting GOP voters in key districts. The National Republican Congressional Committee (NRCC) is targeting 115,000 Republican voters who have either not turned in their vote-by-mail ballots or need to vote on Election Day. Voters began receiving text messages the week May 25 and will receive one more on June 5 reminding them to vote. Voters will receive a text message that reads "ELECTION ALERT: Today is Primary Day! Turn in your ballot or vote on-person before 8pm tonight to help California Republicans." They'll also be sent a link to a program that helps find their polling place, and they can text back and forth with a party official if they have questions. The text program targets voters specifically in California's 39th, 48th and 49th congressional districts, which are home to important, yet unpredictable races.


Republican Reps target 100,000 CA voters with primary day text program