Media Mergers? Analyst Makes The Case for Multiple Deals

The media business has been anticipating mergers on the programming side since Comcast agreed to buy Time Warner Cable.

In a new report, analyst Todd Juenger lays out a bunch of potential combinations and looks at their pros and cons. The major advantages would be increased leverage to grow affiliate fees as distributors consolidate, added international exposure and chances for cost savings by combining assets such as studios with networks.