Creepy or useful: When retail employees start recognizing you with Google Glass

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Hybris Software has its eye on the future of commerce. Here’s the process:

  1. See a QR code on a magazine ad for a product you’re interested in. Scan the QR code on your smartphone.
  2. Request customer service in an app for the next time you’re in a store.
  3. You walk in the store, and an employee receives an alert via Google Glass that you’re in the store and want help buying that product.
  4. The salesperson identifies and greets you, thanks to a photo from your Facebook profile.
  5. The salesperson guides you to the product you’re interested in.
  6. As you check out, the salesperson is alerted to another product you’re interested in, and he or she offers you a promotion.
  7. You buy that other product, motivated by the deal.

Creepy or useful: When retail employees start recognizing you with Google Glass