5 Reasons Why Media Execs Top CEO Pay Lists

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Once again, media company CEOs are among the highest paid executives in the nation, occupying six of the top 10 earning spots according to an Associated Press/Equilar study.

Compensation experts say a variety of factors are at play, including the gain in media stocks, the intangible value of talent in a hit-or-miss business, the control of shareholder power in very few hands, and the decline of the financial sector.

  1. Stock Outperformers: Outsized stock growth boosts the value of stock and option grants. Media companies' shares have rebounded strongly since the 2008 recession, mainly because advertising spending grows in tandem with a growing economy. That means higher-priced ads and higher-priced execs.
  2. Talent Quotient: Making it big in media means generating hits. And while top executives may not be hands-on with every decision, they are where the buck stops.
  3. Voting Power: Control of voting power by a single shareholder can dilute the impact of "say on pay" advisory votes, experts say. A major shareholder can override other shareholders' concerns.
  4. Other Industries' Decline: Lists in previous decades might have had more financial and banking executives. Since the Great Recession punished those companies with government bailouts, bank collapses, accounting revisions and writedowns, they have dropped in the pay rankings.
  5. All Boats Rise: When one company boosts pay, others compensate to remain competitive.

5 Reasons Why Media Execs Top CEO Pay Lists