FTC Workshop on Cross-Device Tracking

Workshop on Cross-Device Tracking

Federal Trade Commission
November 16, 2015
https://www.ftc.gov/news-events/press-releases/2015/03/ftc-host-workshop...
More at https://www.ftc.gov/news-events/blogs/business-blog/2015/03/making-track...
Additional info at https://www.ftc.gov/news-events/press-releases/2015/11/ftc-announces-fin...

The staff of the Federal Trade Commission is seeking public comment on the following questions in advance of the workshop to inform the staff’s examination of these issues at the upcoming workshop.

  • What are the different types of cross-device tracking, how do they work, and what are they used for?
  • What types of information and benefits do companies gain from using these technologies?
  • What benefits do consumers derive from the use of these technologies?
  • What are the privacy and security risks associated with the use of these technologies?
  • How can companies make their tracking more transparent and give consumers greater control over it?
  • Do current industry self-regulatory programs apply to different cross device tracking techniques?

Comments will be accepted prior to the event until Oct. 16, 2015, and the comment period will be held open for post-workshop comments until Dec. 16, 2015.